NIKE FOOTBALL

21/22 KITS

Content
Concept
Production

Every pre-season football fans around the world are in anticipation of their favorite club's new kit. For the 21/22 season we photographed the top 16 Nike-sponsored clubs. The kits are produced from recycled plastic and represent a cycle of sustainability and a movement within football that looks at innovation and progressiveness. Together with the graphic wizard Alva Skog we landed on campaign imagery that captures the now in football.