Nike - SNKRS

A year after its launch, Nike’s SNKRS app had rapidly evolved from a mobile retail platform dedicated to the most exclusive drops, into a community of true sneaker lovers. As Nike saw the SNKRS community and its involvement grow with over two million subscribers worldwide, they felt it was time to take the app to the next level. Together we worked on building a new framework that would offer the community ongoing value far beyond the occasional purchase.
Today, SNKRS is more than a destination for the next coveted release; it's a hub for inspiration and education around sneaker culture. Over the years we had the pleasure to work with the likes of Luca Benini (Slam Jam), Edson Sabajo, Guillaume Schmidt and Vincent van de Waal (Patta), Tega Akinola, Thibaut de Longeville (Quai54), Leah Dy Angeles, Overkill, Gate, Rhys McKee (Cakenotcrumbs), Daniela Buck (Wideawakearthquake), Woei, BSTN and many more, and we continue to work on evolving the content to serve the community at the highest level.